NEW VIDEO

NOW SHOWING IN AROMAVISION
AromaTapes present...
M.J. McCarthy Jnr

AROMA SPACE
“The Now Showing film exclusives above will appear first on this AromaVision screen to accompany the release of M.J. McCarthy Jnr’s debut solo album, which the singer from Perfume announced during an interview on Steve Lamacq’s show on BBC 6 Music. The best way to navigate the cinematic Aroma Space experience is to surrender the senses, let their wires cross and be transported to somewhere else… having acquired your scented album via the Bandcamp icon on the left in the footer below and with AromaTape 001 now at your fingertips you can feel the texture of your Japanese handkerchief, especially created for this release by fashion designer Masato Jones, graduate of Central Saint Martins College of Art, Masato has created costumes for theatre productions and the English National Ballet as well showcasing collections at several Fashion Weeks, he runs a shop in Thornton’s Arcade in Leeds, to visit the Masato Jones design collective click on the Aroma Space black hole between the dots … HERE…; now inhale the Filigree & Shadow perfume mouillette especially created for this album by James Elliott, whose unique use of his synesthesia has created musical scents such as the Cocteau Twins inspired Wax and Wane and The Pixies Surfer Rosa. James was featured in New York Times style magazine and his DIY ethic makes him another perfect partner for AromaTapes. To enter the magical world of Filigree & Shadow inhale and click the Aroma Space black hole between the dots … HERE …; The senses collide, touch and smell twin-towned with the spectral dance of sound and image, each track is shadowed by its own flickering reel. Sometimes, it’s merely a trick of the light, a film nestled within a film, like Russian dolls. Consider, for instance, the world contained within the opening Dying Flame movie, where an eye, the instrument of vision, dissolves into the surface of a black coffee, mirroring the glass filigree of Thornton’s Arcade, the smell and taste of which transports us through the stream of steam, a passage to a cinema screen. All ancient alchemical spells, conjurings of light and shadow projected to the silver screen from somewhere else, a celluloid thread passed on by Kubrick, Varda, Akerman, Svankmajer, Tarkovsky, Welles, Méliès, the Lumiere brothers and Louis Le Prince.. which is the nascent position in space where we enter the stream, across the bridge, to the birthplace of film. From this vantage point, portals beckon in the dancing rays, beaming us to the stark geometries of Hatfield Newtown, the modernist landscape, where many of the songs took route, it is also the location of the Still Life novel, fragments of which float before us, above the concrete pavements, as we attempt to rescue them from the air, before they too are gone, on the wind, like the cherry blossoms. Connoisseurs of McCarthy’s band Perfume, may clock figures adrift from previous scented releases, phantoms rising from the lyrics to Lover, a song described by Pete Paphides as Surging Lovelorn Genius, which N.M.E. later unearthed as a Lost Gem. And on we go through the original notebooks, relics from the eighties and nineties, bearing witness to the curious incident when Stanley Kubrick tried to steal the pen of a young M.J. McCarthy Jnr, the pen which inked the song Dying Flame in the year of ninety-three.
Each song possesses its cartographic anchor, what three words link will transport you there, locations once marked by those winged concrete street signs, mysteriously disappearing since 2011. They feature in the films, often their final appearance before being drawn into the underworld stream, unseen.
Extracts from Still Life will take you on a journey through the AromaZones, designed using future book innovations from the Sartre and Sartre Collective, inspired by Life A User’s Manual, the masterpiece puzzle novel by Georges Perec, part of the Oulipo movement, as well Nabokov’s enigmatic Pale Fire. From the waiting room, ahead of the clock, it matters not where you enter this labyrinth of musical echoes, follow the faintest trail, the coded whispers coming through the car radio will get the message through only meant for you. No matter how deep the descent, a simple pull on the scented thread attached to your luggage label will guide you back to the waiting room ahead of the clock. Before resurfacing we must go down into the subway, enter the labyrinth, now let’s start in AromaZone A1 A1 with Dying Flame… to enter the portal hover in the Aroma Space black hole between the secret coded dots, then press enter as you inhale ……. HERE…….”
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